With the Smart Speaker Study 2019 we investigated the distribution, characteristics and significance of Smart Speakers (with integrated digital assistants, such as Alexa, Google Assistant). The study was aimed at all adults living in Germany, regardless of whether they have a Smart Speaker or not. A total of 1,507 participants completed the survey between the end of March and mid-April 2019.
You can download the complete study via e-mail using the form. If you have any questions regarding this study, please do not hesitate to contact us directly: hello (@) beyto.com