Smart Speaker Study 2019 E-Mail Download

With the Smart Speaker Study 2019 we investigated the distribution, characteristics and significance of Smart Speakers (with integrated digital assistants, such as Alexa, Google Assistant). The study was aimed at all adults living in Germany, regardless of whether they have a Smart Speaker or not. A total of 1,507 participants completed the survey between the end of March and mid-April 2019.

You can download the complete study via e-mail using the form. If you have any questions regarding this study, please do not hesitate to contact us directly: hello (@)

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Brands are now at a point where they need to integrate voice into their overall strategy.


If I were coming out of college or an investor, I would be trying to figure out a million different ways to get into the voice ecosystem.


If I were going to start a business today, I’d build it around Alexa and Google Home